Asian Market Research & Strategy Services

Building an entry strategy or reviewing strategy in Asian markets

Highly practical research solutions linked as a major priority to corporate strategy and planning
Bridging West and East with multi cultural and multilingual staff
A personal style that means you always work with an experienced senior researcher, and we custom develop the research with you from the ground up
Our research supervisors have extensive experience in Asia, as well as Europe, the Americas, and Australasia
Our project leaders and directors are acknowledged leaders in marketing and brand strategy in the Asia Pacific, with over many years of on the ground experience. Paul Temporal is the author of several top selling books on branding and consumer behaviour in Asia, and Rod Davies has been the editor for leading market research journals and now editor of the Asia Pacific Management Forum and Asia Market Research dot Com
Research methods developed specifically for Asian markets, utilizing quantitative methods as well as the qualitative focus group, interview, and observational methods. Many Western research methodologies need to be modified to provide valid data from Asian markets.
Unique and effective focus group transcript analysis methods developed over 10 years to extract brand image, concept and motivational data
A large network of local contacts through group activities, making access to key decision makers in most industries possible
Access to the major business and marketing databases. Statistical analysis expertise in econometrics and psychographics